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Researcher Profile

Stephanie Woerner

Key Research Areas: Digital Business Models, Digital Business Transformation,
Digital Savvy, Future Ready

Read about the latest book from Stephanie, Peter, and Ina

Learn more about Future Ready: The Four Pathways to Capturing Digital Value

To be a top performer in the digital economy—to become truly future ready—you need a playbook. Now you have one.

It seems like almost every company you can think of—including your own—has embarked on a "digital transformation" journey. The problem is, many companies start down the road without a good sense of where they are going or a clear idea of how they will create and capture digital value. Not surprisingly, this leads to problems: failure to realize the value from digital in their bottom lines, wasted resources and effort, added complexity and dysfunction.

This compact, no-nonsense book provides a solution. In their years of working with senior executives around the world, MIT research scientists Stephanie Woerner, Peter Weill, and Ina Sebastian noticed that these leaders knew they had to transform their businesses, but lacked a coherent framework and a common language—a playbook—to guide and motivate their employees and keep everyone focused on a common goal.

Available from the MIT Press Bookstore and:
Harvard Business Review Press

About Stephanie

Stephanie’s work focuses on how companies use technology and data to create more effective business models and manage the organizational change caused by the digitization of the economy. She has a passion for measuring hard-to-assess digital factors such as connectivity and customer experience, and linking them to firm performance. She is currently studying strategies for re-platforming the enterprise, the evolution of digital ecosystems and patterns of enterprise digital investments.

One of her articles (with Peter Weill) "Thriving in an Increasingly Digital Ecosystem,” published in MIT Sloan Management Review, was named one of the best MIT SMR articles of the 2010s.

Researcher Focus

Let Stephanie Woerner tell you about her research in her own words


Current Research Projects

Contact Stephanie

Find Us
Center for Information Systems Research
Massachusetts Institute of Technology
Sloan School of Management
245 First Street, E94-15th Floor
Cambridge, MA 02142