Barbara’s academic research explores how organizations generate business value from data assets. She has deep expertise in data and analytics techniques and technologies, with particular interest in data and analytics strategy, capabilities, and success.
Barbara leads the MIT CISR Data Research Advisory Board, comprised of data and analytics executives from CISR organizations. The board prioritizes, informs, and participates in data research activities in ways that influence findings and insights at MIT CISR and in the broader global academic community.
Prior to joining MIT CISR, Barbara enjoyed a fifteen-year academic career at the University of Virginia.