Close Cookie Notice

Welcome to the MIT CISR website!

This site uses cookies. Review our Privacy Statement.

Working Paper hero
Working Paper

Plenia Locatel Group: Globalizing from Venezuela

In 2009 the founders and top executives of Plenia Locatel Group, a retail business in Venezuela specializing in health care products and services, were planning a global expansion of the business. Founded by two close friends in 1994, the…

Interested in this research?

Older MIT CISR publications such as this one are available upon request.

Contact us

Find Us
Center for Information Systems Research
Massachusetts Institute of Technology
Sloan School of Management
245 First Street, E94-15th Floor
Cambridge, MA 02142
617-253-2348