In the 2019 CISR exploration research on data sharing, we identified two data sharing archetypes in the digital era: Control and Collaboration. The Collaboration archetype is becoming increasingly important as companies seek to grow with the help of partners.
Collaborative data sharing is an emergent and turbulent space. Should an aircraft OEM share data with airlines to co-create solutions rather than selling packaged data? Should health systems share patient data with Google in pursuit of better patient care? Companies have to achieve situational clarity on risk and value of collaborative data sharing in an environment where data, data use, and regulations are rapidly changing.
In 2020, we will focus on the following research question: What are the key considerations for companies that want to engage in collaborative data sharing?
Methodology: Based on our 2019 interviews, we will conduct two case studies (or more than two shorter case vignettes) that illustrate collaborative data sharing, the implications for partnering, and key outcomes from the sharing arrangements. We plan to select contrasting case contexts.
Seeking: Companies that are successful at collaborative data sharing in two contrasting case contexts: two companies, ecosystem
Contact: Ina Sebastian