数字化≠数字
Abstract
To succeed in the digital economy, companies need to be both digitized and digital—and there is a big difference, despite the similarity of the words. To articulate and execute a digital strategy, it’s important to understand the requirements for becoming both digitized and digital. This briefing tries to clarify what is involved in each of these two essential transformations. This is a Chinese translation of the original publication.
Access More Research!
Any visitor to the website can read many MIT CISR Research Briefings in the webpage. But site users who have signed up on the site and are logged in can download all available briefings, plus get access to additional content. Even more content is available to members of MIT CISR member organizations.
About the Authors
Ina M. Sebastian, MIT Sloan Center for Information Systems Research (CISR)
MIT CENTER FOR INFORMATION SYSTEMS RESEARCH (CISR)
Founded in 1974 and grounded in MIT's tradition of combining academic knowledge and practical purpose, MIT CISR helps executives meet the challenge of leading increasingly digital and data-driven organizations. We work directly with digital leaders, executives, and boards to develop our insights. Our research is funded by member organizations that support our work and participate in our consortium.