CASE STUDY
An in-depth description of a firm’s approach to an IT management issue (intended for MBA and executive education)
Working Paper: Case Study
DBS: From the "World's Best Bank" to Building the Future-Ready Enterprise
DBS used a digital transformation as an ongoing journey in building a next-generation enterprise.
Abstract
The case presents the second phase of DBS Bank’s digital transformation. Upon completing the first phase of the transformation (2009–2014) that radically “rewired” the entire enterprise for digital innovation, DBS initiated its second digital push in 2015 to address ever-emerging threats from fintech companies and institutional constraints on acquisition-led organic expansion. To DBS, this digital transformation was an ongoing journey in building a next-generation enterprise. It centered on developing the core capabilities to be ready for a digital future by becoming digital to the core, embedding banking in customer journey, and creating a 26,000-person start-up.
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About the Authors
Siew Kien Sia, Nanyang Business School
Peter Weill, MIT Sloan Center for Information Systems Research (CISR)
MIT CENTER FOR INFORMATION SYSTEMS RESEARCH (CISR)
Founded in 1974 and grounded in MIT's tradition of combining academic knowledge and practical purpose, MIT CISR helps executives meet the challenge of leading increasingly digital and data-driven organizations. We work directly with digital leaders, executives, and boards to develop our insights. Our consortium forms a global community that comprises more than seventy-five organizations.
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