Creating Value from Enterprise AI
Abstract
Artificial intelligence (AI) is rapidly transforming the business landscape, offering immense potential for value creation. However, many companies struggle to effectively implement AI initiatives, limiting their ability to reap the full benefits of this technology revolution. This chapter presents a framework on AI value that identifies AI and complementary organizational resources and the process by which these resources can be assembled together within AI projects to create value for organizations. In addition, we identify obstacles to AI value creation and offers recommendations for AI leaders. The recommendations are informed by executives from around the world who are leading AI teams and who are accountable for AI success.
About the Researchers
Ida A. Someh, Senior Lecturer in Business Information Systems, University of Queensland and Academic Research Fellow, MIT CISR
Barbara H. Wixom, Principal Research Scientist, MIT Center for Information Systems Research (CISR)
MIT CENTER FOR INFORMATION SYSTEMS RESEARCH (CISR)
Founded in 1974 and grounded in MIT's tradition of combining academic knowledge and practical purpose, MIT CISR helps executives meet the challenge of leading increasingly digital and data-driven organizations. We work directly with digital leaders, executives, and boards to develop our insights. Our research is funded by member organizations that support our work and participate in our consortium.