Skip to content

Aetna: Building a Healthier World via a Digital Ecosystem

Title Author(s) Type Topic(s) Comments Date
Aetna: Building a Healthier World via a Digital EcosystemWeill, Peter
Woerner, Stephanie L.
Samuel, Robert E.
Research BriefingBusiness Models
IT-based Business Transformation
Abstract: MIT CISR recently introduced a 2x2 framework with four business models to help companies rethink their businesses in an increasingly digital economy. We found that one business model, the ecosystem driver, has become the highest performer, with companies like Fidelity, Amazon, and Aetna leading the way. In this briefing, we will share evidence on the financial performance of ecosystem drivers and describe the digital and business capabilities required for success.

Log in to download this publication.

Search all publications.


Post your comment

No comments yet.

RSS feed for comments on this post.

You must be logged in to post a comment.