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Learning to Foster Breakthrough Innovation: The Evolution of EMC’s Innovation Conference

Title Author(s) Type Topic(s) Comments Date
Learning to Foster Breakthrough Innovation: The Evolution of EMC's Innovation ConferenceWesterman, George
Soule, Deborah
Research BriefingDigital Innovation22010-11-18

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February 20, 2011

Enjoyed the article. However I do wonder under
“Building a scalable idea review process”, EMC separate
reviews by community and subject matter expert team. Apart from expanding the reviewer pool size and background, is there any particular reason on why they segregate one from the other? The only thing that comes to mind is to avoid having the subject matter experts influence the reviews of the wider community.

February 28, 2011

The community and expert reviews serve different purposes. The community reviews help increase EMC employees’ awareness of one another’s ideas and build common interest. The expert reviews apply the formal criteria as determined by the selection team that represents various product divisions and R&D centers. In 2010, the top five ideas based on community voting became finalists, as did the top 15 based on expert review. As it turned out, among 1st, 2nd and 3rd place ideas, one advanced to the finalists based on community voting, another based on expert review, and the third based on selection by a sponsor.

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