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Gemstar-TV Guide International: IT Governance in a Technology Business

Title Author(s) Type Topic(s) Comments Date
Gemstar-TV Guide International: IT Governance in a Technology BusinessGibson, Cyrus F.Working PaperIT Governance
Business Models
02006-09-20
Abstract: In 2006 Gemstar-TV Guide had evolved from print and early electronic media for distributing television listings to a diverse and changing set of services on such platforms as wireless and Internet. The case describes the issue of organizing and governing the management of information technology, such as the key data of listings continuously updated, and management of new technological investments, such as the distribution through the new platforms and creation of new revenue-producing experiments. Under these conditions of uncertainty and change, managers work to balance formal clarity of roles and responsibilities and with the importance of informal working relationships.

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